Digital transformation is a fact. What has lived in recent months has caused companies to complete or initiate digital transformation processes and also change the mentality of many entrepreneurs. Despite the uncertainty of how the next months will be, what we can affirm is that the digitalization of companies is totally necessary to face possible future crises, adapt to the new times and the changes that the pandemic has brought. Therefore, a study conducted in Spain, says that more than 50% of companies have changed their vision and now plan to invest in digital transformation.

Now is the appropriate time to face digital transformation

Although during the last months many things have changed, such as the lives of people, the activity of companies, projects that have had to cancel or postpone, the digital transformation that was being carried out not. The situation has affected him positively since many companies have completed the process and others have decided to begin.

Consumer trends have been the ones who have marked the way and forced the sudden digitalization in a very short time. This is nothing more than a sign that the appropriate time to carry out your company's digital transformation is now , since we must take advantage of the data we have about consumers and anticipate them making decisions.

This is confirmed by an IFS study on the digital transformation of companies, in which it is corroborated that 52% of companies plan to invest more in digital transformation after living with the health crisis . In addition, 16% do not plan to reduce the budget dedicated to digitalization, so 70% of companies confirm that they are digitized or that they will begin to transform digitally.

Another of the outstanding points of this study is that companies are betting on cloud services and software as a service. The reason is that in the months of teleworking, companies have proven the importance of maintaining all the information in the cloud and the flexibility that employees contributes to being able to access from anywhere and when they wish or need.

Disruptive technology is the cause of change to digitalization

Another worldwide study on the digital coefficient of companies conducted by PWCs, reveals that in Spanish companies they have seen an opportunity in new technologies such as the Internet of Things, Artificial Intelligence and Robotization. Specifically, the Internet of Things provides a wide variety of data that companies can take advantage of for decision making and that this time is being the cause for this change of mentality towards digital transformation.