The fourth industrial revolution is changing the world we knew and we already know that digitalization is a very beneficial opportunity for companies and customers . This is the case of Yump, a technological startup that has been born to make the day -to -day life of consumers and hospitality companies easier. Its app collects the entire offer of restaurants and bars that have services to collect, based on a model that has been very successful in the United States. It is another sample that digitalization is the order of the day and is necessary to compete in a market that is very changing.
An opportunity for the digitalization of restaurants
The YUMP app at first glance could be another app to ask for food online, but its value is not in the way of ordering. What it allows is to have all the restaurants in your favorite area collected in an app and avoid having to look for the phone number online or social networks every time you want to make an order and collect just when prepared. That is the value it offers to customers, in addition to the variety of options. On the other hand, for companies the value of this digitalization is in greater visibility , which allows to sell from where customers are and thus increase the volume of sales. In addition, it also improves the production process since it does not accumulate orders in short periods of time , but they are distributed throughout the service.
In addition, the app has a digital social part in which restaurants can be valued, share where you are eating or give food to your friends. It is a form of digitalization of the Take Away sector through outsourcing but very innovative, and offers multiple advantages for all users.
Digitization a safe solution in front of pandemic
The last months have supposed many laps for many entrepreneurs in this sector, the hospitality. Many restaurants have had to carry out processes of digitalization of their services quickly and with hardly any preparation as an alternative to closing. Although there are only a few companies that have been able to dedicate the necessary resources to digitize their business, it has turned out to be a safe bet. In the case of this new app, it offers the possibility of increasing sales without people accumulating in the premises or at the door and being able to maintain relevant security measures.
This demonstrates, once again, that digitalization is an essential need for companies, in order to survive . Listening to consumers and giving customer service has always been important, but now in the digital environment in which consumers move it is much easier to find out what they demand. Take advantage of the opportunities offered by the new tools that arise every day are in the hands of each one, but it is the only way to grow.
